theatlantic:

Holi, the Festival of Color, Explodes in Ultra Slow Motion

Thousands of Hindus celebrate the spring festival of Holi by throwing tinted powder and perfume on each other — creating a breathtaking hypercolor frenzy. Filmmakers at the production company Variable decided to capture the event with a Phantom Flex, a high-speed camera that records upwards of 10,000 frames per second. Suspending these moments in time, they want viewers to realize that “the fast paced lifestyles of our generation result in many not taking the necessary step back to soak in the existing world around us.” Their goal, they say, “is to help viewers further appreciate and take notice of the beauty in life and culture.”

[Video: Variable]